Monday, October 06, 2008
When Vaughan Lazar and Michael Gordon opened their organic pizza joint in 2006, it seemed like a gutsy attempt to snatch a piece of the pie from the top dogs. But the fraternity buddies were just catering to a different set of taste buds. Says Lazar, "We found a huge void in the restaurant industry for people eating organically."
Pizza Fusion not only serves up pizza, but it also delivers passion--starting with organic, gluten-free, vegetarian and vegan toppings and extending to the stores' recycled blue jeans insulation, potato starch utensils and countertops made out of recycled glass soda bottles from other Pizza Fusion stores. "Everything can be reused or recycled, so our stores leave literally zero footprints," says Gordon, who adds that they often buy local products to cut down on transportation waste.
Go check out their website with its *SAVING THE EARTH one pizza at a time* bull excrement.
Yeah every one of their delivery cars is a Prius; I've already rendered my fact-based opinion on them.
So that means their pizza delivery vehicles are about 20-30 times what the average clunker from Domino's costs. How would you like to be in the highly competitive food business with high operational costs in this lethargic economy???
I wish Pizza Fusion were public so I could short it.
Then again, I'll bet Congress soon enough bans the short-selling of eco-pagan companies!