Check out these two screenshots:
They are from *unofficial* blogs of Jim Roger and Peter Schiff. In fact I follow both of them in my Google Reader.
What they do, particularly with a far-flung guy like Rogers, is simply collate and bundle his public commentary - videos and quotes. This is an almost effortless task with Google email search alerts and whatnot.
As you can see, the sites are littered with *ads* and they both show up HIGH atop the search results for these market mavens. So the site-owners are probably making some nice change - especially given the ease of their actual work.
I'd say that's not a bad business plan at all!
See also - Submit Thyself To Google.