Thursday, January 08, 2009
Saw this at Toys R Us last night. List price is $184.99!!!
Who would buy this for their precious brat?
And how much freakin' money did these Star Wars movies make for George Lucas?
Every little Lego set for the movie is around $40 and the cheaper ones have six legos in them. My kid is going without.
I also saw at the store a motorized 2009 Cadillac Hybrid for $350. At that point it was time to leave.
[My kids have a motorized John Deere tractor that only cost about $40 at a yard sale - plus another $75 for battery and charger. It gets them from point A to point B just like the pricier Escalade. We drive clunkers in my family!]
If you think about the ideal product to sell, it would be anything for *rich* people.
After targeting the flush demographic, sell them an indulgence, sell rich people toys for their kids.
I asked the store manager at this particular Toy R Us how Christmas sales were....she said they were pretty good but her store was a company anomaly.
Note that people in Naples are pretty darn wealthy.
Will Durant wrote, "Those who cater to vanity seldom starve." Indeed.
By the way, I think I found where I want to live after I hit the lottery (a few times). I'd like to live in the Pine Ridge section of Naples.