Wednesday, October 19, 2011

Hucksters Of Yore

I just read another one of Tim Ferriss' 4-Hour Workweek book recommendations:

"This business has legs": How I Used Infomercial Marketing to Create the $100,000,000 ThighMaster Craze

It was a fast-moving and overall decent business/marketing book, I would say.  And it was definitely of interest to me as I continue to develop and market

I'm sure y'all, or y'all's parents, have a Thighmaster collecting dust somewhere in the may even still be in the box!

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