Saturday, December 03, 2011

Website Building Chronicles - 4 - Facebook


I've spent the last couple days learning about Facebook marketing and how I can use it for my new edu-site - HomeschoolDad.com.

I purchased the young lady above's product for $97 and am powering through the 20 training videos. (It might be a little pricey for what it is, nonetheless it is helpful.)

I must say that despite being a Headbook-hater, the immense power of the platform is not to be denied - especially for someone looking to sell a product. It's really opened my eyes.

Facebook basically killed the growth of this blog - and it did so in two ways.

First, everyone started spending all their time on the social network; they stopped prowling the web for interesting and hilarious blogs.

And secondly, I myself never took the time to promote Marginalizing Morons on Facebook. I tried for a minute but didn't know what I was doing.

I'm seeing now that although my blog is too *general* for Google keyword optimization and promotion....that there are still many ways I could have, and can successfully promote it on Headbook.

Whatever, moving forward...

I think Facebook is so powerful from a marketing standpoint, that a well-done Fan Page can conceivably even preclude the need for a website altogether.

It's just easier for word-of-mouth and links to go viral on it than via the vast World Wide Web of unconnected and mostly anonymous people.

So I'm working on the HomeschoolDad.com Fan Page, among many other things, at the moment.

Oh and I also subscribed to a few Facebook marketing blogs. Thankfully, there doesn't seem to be too much to learning and implementing the basics.

See also:

Website Building Chronicles 1 - For Morons

Website Building Chronicles 2 - Eben Pagan Selling Me On Change

Website Building Chronicles 3 - The Sales Letter

2 comments:

Anonymous said...

Shouldn't this post be "chapter" 4, since The Sales Letter was 3? I rarely (if ever) comment but I enjoy my subscription to your blog. :)

CaptiousNut said...

Thanks. You're hired as my editor.

Just don't ask for a raise, not in this market.